Providing perspective for today’s technology leaders

Rob Enderle

The Enderle Group provides an unparalleled look inside breaking technology events to identify the core reasons that buyers and builders of technology should care.

Rob’s IT Business Edge Blog

  • Cisco Live Chuck Robbins Keynote: Making the World a Better Place June 11 This week, I’m at Cisco’s annual customer event, Cisco Live, in Orlando, Florida. Cisco remains one of the most powerful technology companies in the market and has never been more relevant. It is the company that provides the technology that largely enables the internet and the cloud, and we currently exist in a connected cloud world. The theme for this year’s show is Imagine Intuitive. Let’s see where this CEO keynote from Chuck Robbins takes us, as I’m writing this real time.
  • Four Reasons Why AMD Is Outperforming Intel June 8 At Computex this week, it was pretty clear that, once again, AMD is out-executing Intel. The last couple of years at Intel under CEO Brian Krzanich's leadership have been like a textbook on what not to do. For instance (not an exhaustive list): In a #MeToo world, he backed the bullies against the harassed female developer in Gamergate; he publicly castigated and then fired one of the top performing female CMOs in the business, replacing her with a guy (out of Staples, of all places) who was relatively unqualified (and was just fired as well); he laid off thousands while giving himself a $3.4M raise to $14.6M claiming he was underpaid; he gutted his microprocessor organizations, shifting resources to things like driverless cars and drone swarms; he put himself in a TV show on makers, which failed, and then pulled the plug on the maker effort altogether; he killed the Intel Developer conference, shifting more developers to ARM; he notified the Chinese long before he notified the U.S. about a major security problem with Intel parts; and sold every Intel share he could legally sell while still remaining CEO after he knew of the problem but before it was disclosed.
  • HP Anticipating Factories Becoming Huge Printers May 30 Last week, I was in Spain with HP and much of the conversation was on how 3D printers were going to disrupt and revolutionize manufacturing. However, underneath all of the discussions was a growing concept that the factory itself, as these 3D printers advance and become more capable, would evolve into a huge and vastly more capable 3D printer. Except, rather than printing parts, these huge printers would print things like fully capable automobiles. Granted, we are likely a couple of decades out but talk about disruptive technology revolutions this could be a massive game changer because it anticipates a time when, rather than regional warehouses, Amazon might have regional mega printers. Let's talk about that this week.

More IT Business Edge blog posts »

Rob’s Articles

  • Intel Has Another Bad Week: Is Intel's CEO Trying To Get Fired? TG Daily | Jun 15 Intel had yet another bad week this week. It started out with an interview from Intel’s CEO Brian Krzanich saying his goal was to keep AMD to 20% server market share (apparently AMD is kicking Intel’s butt). That conveyed two things potential restraint of trade (a dominant vendor is not allowed to restrict sales of a smaller rival) and given AMD is currently closer to 2% share, that Intel was anticipating AMD taking a whopping 18% share from Intel over a very short period. Then Intel announced yet another hardware vulnerability that is unique to their hardware and that opens up encrypted traffic to compromise. Given its similarity to Spectre and Meltdown there is a sense that Intel may have not been timely with this release either further supporting the impression that Intel Security is an Oxymoron. This could be particularly problematic because if buyers eventually come around to the idea that Intel is full of crap when it comes to doing the right things to secure them they’ll likely abandon Intel like the plague.
  • Cisco and Collaboration techspective | Jun 13 I'm at C-Scape, Cisco’s big analyst event which is held during Cisco Live, this week. One of the more interesting sessions was by Jonathan Rosenberg who is the VP and CTO of Cisco’s collaboration business. What caught my attention is that he opened with Metcalf’s law, which states that the value of a network is the square of the number of people on the network and he suggested this law also applied to communications tools. The reason this caught my attention is that it seems that most of the folks that are building collaboration/communications tools seem to believe that just building the tool is all you need. But, as Jonathan pointed out, if you don't have a critical mass of folks actually using the tool it is worthless. He made a number of interesting additional observations let’s cover a few of them.
  • Nvidia May Be Lone Rider on Next Big Technology Wave: Robotics TechNewsWorld | Jun 11 Dell's most forward-looking people spoke about the future at Dell World a few weeks ago. One of the sessions I attended dovetailed with something that appears to be glaringly obvious -- to me, anyway -- which is that is that robots likely will be the next big technology wave.

More articles »

Rob Enderle on…

Google's Android P operating system for mobile devices

"Google is making the product far more user-friendly and directly addressing at least some of the problems associated with smartphone addiction…Apple is more focused on ensuring privacy and doesn't seem to be as aggressively addressing the addiction problem."

Android P Tackles Phone Addiction, Distraction TechNewsWorld

Microservices and questions to ask

"If you don't know the questions to ask, you likely don't have the core skills needed to make microservices work and would be far better with complete solutions. It reminds me of folks asking about building their own car. If they have the skills, they know the questions to ask. If they don't, a book of questions won't get them to the skills they need."

Microservices Pricing: What's It All Going to Cost? The New Stack

Twitter asking users to change their passwords after they were "unmasked"

[Going public with a security slip and getting users to take precautions is preferable to remaining mum and hoping.] "When in doubt, it is better to have people change passwords than to be wrong. With security, it is always better to err on the side of caution."

Twitter urges users to change 'unmasked' passwords AFP

AMD and its recent earnings report

[The jump in share prices shows that investors are confident that AMD's upward trajectory will continue.] "It's a combination of being able to execute while Intel is running into severe issues and is really struggling at the moment. So AMD has come out of it and is becoming the company to beat at the moment."

Will the good times keep rolling for AMD? Austin American-Statesman

The Fedora Project

"The Fedora Project is one of the most important validation platforms for Red Hat Linux. The modularity of the effort makes it uniquely capable of providing the right capability needed for the specific purpose through enhanced control for its users."

Fedora 28 Comes With New Software Options LinuxInsider

Advising Services

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Profiles

Rob Enderle

An Internet search of media quotes validates Rob Enderle as one of the most influential technology pundits in the world. Leveraging world-class IT industry analysis skills honed at DataQuest, Giga Information Group, and Forrester Research, Rob seized upon the power of the information channel as a conduit to reach business strategists and deliver valuable, experienced-based insight on how to leverage industry advances for maximum business advantage.

As President and Principal Analyst of the Enderle Group, he provides regional and global companies with guidance in how to create credible dialogue with the market, target customer needs, create new business opportunities, anticipate technology changes, select vendors and products, and practice zero dollar marketing. For over 20 years Rob has worked for and with companies like Microsoft, HP, IBM, Dell, Toshiba, Gateway, Sony, USAA, Texas Instruments, AMD, Intel, Credit Suisse First Boston, ROLM, and Siemens.

Mary Enderle

Mary EnderleAs Enderle Group’s Branding and Web Design Consultant, Mary brings a depth of knowledge regarding brand-driven design, creation of brand management tools, creative direction and agency management. Mary was the worldwide corporate brand identity manager at Intel® Corporation, one of the top ten brands in the world. Under Mary’s leadership, her team was responsible for ensuring that all communications were consistent and reflected Intel’s values, to make sure that Intel would continue to rank among the top ten recognized brands worldwide. Mary also spent nine years managing the look and feel for Intel.com, consulting across many divisions on both creative and site usability.

After leaving Intel, Mary consulted with top tier companies on branding and web design including Dolby Laboratories, Gateway Computers, Advanced Micro Devices, Intel and Kodak Gallery.

Mary was the Brand Director and Affiliate Manager for CafeGive® for 1½ years, a startup that is focused on building a thriving community of nonprofit organizations and their advocates consumers and merchants dedicated to grassroots fundraising through ecommerce. CafeGive has evolved their focus to help nonprofits create social media campaigns for their causes. CafeGive Social is the easy to use platform that helps organizations and teams of all sizes create successful cause marketing campaigns.

 

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Rob Enderle
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Mary Enderle
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